'Britain Creates 2012: Fashion & Art Collusion' is an artistic project which forms part of the Fashion 2012 platform to celebrate the year of London’s hosting of the Olympic and Paralympic Games.
The BFC/Bazaar Fashion Arts Foundation has been working with the Mayor of London, LOCOG and a panel of influential individuals across fashion and the arts to deliver this unique cultural programme and Gala event as a part of the London 2012 Festival.
The Britain Creates strand, provides a unique opportunity to celebrate and strengthen the longstanding relationships between fashion designers and visual artists. It marks the start of an on-going artistic project and bursary to support and encourage further collaboration between fashion and other art forms.
Winona worked with the BFC to design a stylish, contemporary digital showcase for the artists and designer involved. We developed a homepage with an infinite scroll of a variety of different content types forming one coherent, engaging screen. The content blocks support images, video, twitter feeds, news items and general content.
The site is scalable and will change with the programme as it develops – moving from a showcasing site to a legacy tool after the Olympic and Paralympic Games are over.
- Design / Build
- Bespoke Development
- CRM integration